Currículo
Business Strategy and Performance BSP-MIM
Contextos
Groupo: Management > 2º Ciclo > Parte Escolar > Unidades Curriculares Obrigatórias
ECTS
3.0 (para cálculo da média)
Objectivos
This course serves as a cohesive map for strategic management. It is designed to integrate the accepted theories in the area with real-world applications to provide students with the knowledge and skills needed for strategic management. Lecture and class assignments given in the course are intended to help students understand the needs of modern organizations, including emerging trends.
Programa
-Strategic management and strategy: main concepts -Industry and competitive analysis -Analyzing resources and capabilities -Sources and dimensions of competitive advantage -Industry evolution and strategic change -Technology-based industries and strategy -Competitive advantage in mature industries
Método de Avaliação
Course Components: -Final exam -Case Assignments. Teamwork. -In-Class Exercises Grading: -In-Class Exercises/Participation and Case Assignments: 40% -Final Exam: 60%
Carga Horária
Carga Horária de Contacto -
Trabalho Autónomo - 62.0
Carga Total -
Bibliografia
Principal
- Contemporary Strategy Analysis: Robert M. Grant 2016 Wiley