Currículo

Industrial and Firm Economics ECIE-E

Contextos

Groupo: Management > 1º Ciclo > Unidades Curriculares Optativas

ECTS

6.0 (para cálculo da média)

Objectivos

The course explains: - How prices are formed in different market structures. - The strategies implemented by companies in various domains.

Programa

Part A: How prices are formed in different market structures 1.Cost structures 2.Competition 3.Prices determined by supply and demand 4.Monopoly 5.Oligopoly without the threat of entry by new firms 6.Oligopoly and barriers to entry 7.Imperfect competition 8.The theory of contestable markets 9.Markets with a dominant firm and a competitive fringe 10.Bad regulation Part B: Strategies of companies 1. R&D and innovation 2. Advertising 3. Mergers and takeovers 4. Diversification 5. Vertical and quasi-vertical integration 6. Price discrimination 7. Localization of firms 8. The internal organization of firms 9. Network externalties