Bibliografia Detalhada

The Startup Owner’s Manual: The Step-By-Step Guide for Building a Great Company
Steve Blank and Bob Dorf
Blank, S. (2012). The startup owner's manual: The step-by-step guide for building a great company. BookBaby.
2012

Business model generation: a handbook for visionaries, game changers, and challengers
Alexander Osterwalder and Yves Pigneur
Osterwalder, A., & Pigneur, Y. (2010). Business model generation: a handbook for visionaries, game changers, and challengers. John Wiley & Sons.
2010