Mestrado Bolonha em Innovation and Research for Sustainability

1.Provide the conceptual framework; 2.Develop a taste for entrepreneurship; 3.Identify the main steps inherent in creating a value-added business; 4.Develop Business Plan as a progressive construction exercise; 5.Improve business idea identification capabilities; 6.Provide essential knowledge to enable students to question the market about the viability of their business idea; 7.Develop skills to systematize the marketing mix that best respond to the business model to be implemented; 8.Understand the role of operational and human resources in the early stages of business development; 9.Understand the different options for financing new business; 10.Use financial analysis as a tool to identify the financing needs of the business / company; 11.Identify the criteria for evaluating new business investment proposals.