Sumários
P7 Finanças Comportamentais e Comportamento do Investidor
24 Novembro 2010, 18:00 • Margarida Abreu
P7 Finanças Comportamentais e Comportamento do Investidor
Apresentação do Professor Victor Mendes sobre trabalhos empiricos sobre o investidor individual portugues
P4. Enquadramento
17 Novembro 2010, 18:00 • Margarida Abreu
Apresentação de trabalhos
P3. Enquadramento
Framing outcomes
Discounts and Surcharges
Money illusion
Framing and weighting of events
Nontransparent Dominance
Miiller-Lyer illusion
P3 Heurística e Desvios de Comportamento
10 Novembro 2010, 18:00 • Margarida Abreu
2. Prospect Theory
• Utility Preference Framework
• From expected utility (EU) theory to Non-EUT
• Prospective Theory
- Certainty effect
- Nonlinear probability transformation
- The Reflection Effect
- Implications
- utility is defined over gains and losses
- value function
- Conclusions
- Application: preferences for buying lottery tickets and for insurance
P3 Heurística e Desvios de Comportamento
3 Novembro 2010, 18:00 • Margarida Abreu
Heuristic and Behavioral bias
Rules of thumb
Cognitive biases
Avaiability Heuristic
Anchoring and Adjustment Heuristic
Representativeness Heuristic