Bibliografia

Principal

• ABELL, D.F. (1980) Defining the Business: The Starting Point of Strategic Planning, Prentice Hall - ABELL, D.F (1980). Defining the Business: The Starting Point of Strategic Planning, Prentice Hall
• HITT, IRELAND, HOSKISSON & HARRISON (2022) Strategic Management. Concepts and Cases: Competitiveness & Globalization HITT, IRELAND, HOSKISSON & HARRISON (2022). Strategic Management. Concepts and Cases: competitiveness & globalization. 14th Edition. Cengage Learning.
• WHITTINGTON, R; REGNÉR, P.; DUNCAN, A.; JOHNSON, G. & SCHOLES, K. (2020) Exploring Strategy. Text and Cases. Twelfth Edition. Pearson WHITTINGTON, R; REGNÉR, P.; DUNCAN, A.; JOHNSON, G. & SCHOLES, K. (2020). Exploring Strategy. Text and Cases. Twelfth Edition. Pearson

Secundária

• PORTER, M. (1996) What is strategy? Harvard Business Review, 74, pp. 61-78. - PORTER, M. (1996). What is strategy? Harvard Business Review, 74, pp. 61-78.