Bibliografia
Principal
- Ford, D., Gadde, L.-E., Håkansson, H. e Snehota, I. (2011) Managing Business Relationships, 3rd ed. Ford, D., Gadde, L.-E., Håkansson, H. e Snehota, I. (2011) Managing Business Relationships, 3rd ed. John Wiley, Chichester.
- Anderson, J., Narus, J. e Narayandas, D. (2009) Business Market Management: Understanding, Creating, and Delivering Value, 3rd ed. Anderson, J., Narus, J. e Narayandas, D. (2009) Business Market Management: Understanding, Creating, and Delivering Value, 3rd ed. Prentice-Hall, New Jersey.