Bibliografia Detalhada

Business Market Management: Understanding, Creating, and Delivering Value
Anderson, J., Narus, J., Narayandas, D.
Prentice-Hall
2009

Managing Business Relationships
Ford, D., Gadde, L.-E., Hakansson, H., Snehota, I.
John Wiley
2011

International marketing and purchasing of industrial goods
Hakansson, H.
John Wiley (disponível em www.impgroup.org)
1982
(Bibliografia Opcional)

Developing business relationships in business markets
Hakansson, H., Snehota, I.
John Wiley (disponível em www.impgroup.org)
1995
(Bibliografia Opcional)

Buying business services
Axelsson, B., Wynstra, F.
John Wiley
2002
(Bibliografia Opcional)