Sumários
31 Outubro 2023, 09:00
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JOÃO PEDRO TABORDA
- Five groups presented their assignments as requested.
- Presentations concerned the strategic analysis of an organization, including the selection of Key Intelligence Topics and Key Intelligence Questions
24 Outubro 2023, 09:00
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JOÃO PEDRO TABORDA
- Human Factors in Analysis in information
- Delivery of the Analysis as final step of the Competitive Intelligence Cycle
- Critical factors in analysis Delivery and decision support
- Conclusion of MSC Case Study: Competitive dynamics, Key Intelligence Topics and Key Intelligence Questions
17 Outubro 2023, 09:00
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JOÃO PEDRO TABORDA
- Introduction of MSC Cruises Case Study
- Information Gathering: Secondary Sources
- Industry Analysis - PEST tool and Competitive Factors
10 Outubro 2023, 09:00
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JOÃO PEDRO TABORDA
- Revision on types of sources and informar
- Ethics and Compliance in Competive Intelligence
- Intelligence in Government vs. Competitive Intelligence
- Case Discussion : Enterprise vs Hertz - Car Rental sector
3 Outubro 2023, 09:00
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JOÃO PEDRO TABORDA
- Review of the concepts of Data and Information
- Source typology: Primary and Secondary
- Human Intelligence for collection of information and data
- Introduction to the concepts and practical associated with Ethics in Competitive Intelligence
- Case Study discussion: rent-a-car business