Sumários

Presentations - Group Assignment I

31 Outubro 2023, 09:00 JOÃO PEDRO TABORDA

- Five groups presented their assignments as requested.


- Presentations concerned the strategic analysis of an organization, including the selection of Key Intelligence Topics and Key Intelligence Questions


CI Cycle: Analysis (conclusion) and Delivery

24 Outubro 2023, 09:00 JOÃO PEDRO TABORDA

- Human Factors in Analysis in information

- Delivery of the Analysis as final step of the Competitive Intelligence Cycle
- Critical factors in analysis Delivery and decision support
- Conclusion of MSC Case Study: Competitive dynamics, Key Intelligence Topics and Key Intelligence Questions


Case Study: MSC Cruises

17 Outubro 2023, 09:00 JOÃO PEDRO TABORDA

- Introduction of MSC Cruises Case Study

- Information Gathering: Secondary Sources
- Industry Analysis - PEST tool and Competitive Factors


Ethics, Compliance and Case Study (Car rental sector)

10 Outubro 2023, 09:00 JOÃO PEDRO TABORDA

- Revision on types of sources and informar 

- Ethics and Compliance in Competive Intelligence
- Intelligence in Government vs. Competitive Intelligence 
- Case Discussion : Enterprise vs Hertz - Car Rental sector


Concepts of Data and Information; Collection and Ethics

3 Outubro 2023, 09:00 JOÃO PEDRO TABORDA

- Review of the concepts of Data and Information

- Source typology: Primary and Secondary
- Human Intelligence for collection of information and data
- Introduction to the concepts and practical associated with Ethics in Competitive Intelligence
- Case Study discussion: rent-a-car business