Employer Branding Communications

10 Abril 2026, 09:30 • LEIGH ANN JONES KHOSLA

Practical application of Employer Branding Communications from the lens of a candidate. Exploring personas, candidate journey, channels and content.

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Employer Branding Strategy - Guest Speaker

27 Março 2026, 09:30 • LEIGH ANN JONES KHOSLA

The course continued on the topic of employer branding strategy with guest speaker, Miguel Luis, Director of The Key Talent. He led class activities and a discussion focused on his practical application of employer branding work with Portuguese companies.  

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Class 2 - Employer Branding Strategy, EVP, Culture, Employee Experience

25 Março 2026, 09:30 • LEIGH ANN JONES KHOSLA

This course focused on introducing the application of employer branding with employer value propositions, strategy, culture, employer experience. The P&G case study reinforced the practical aspects of employer branding strategy.

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Class 1 - Employee Branding Foundations

20 Março 2026, 09:30 • LEIGH ANN JONES KHOSLA

Introduction to employer branding foundations, combining key frameworks with practical exercises on brand associations and signals.

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