Sumários

Presentation of group assignments

6 Maio 2024, 18:30 Sara Gonçalves

Presentation and discussion of the group assignments.


Marketing Operational Decisions

2 Maio 2024, 20:30 Sara Gonçalves

Distribution strategy.

Communication strategy.


Marketing Operational Decisions

29 Abril 2024, 21:00 Sara Gonçalves

Distribution strategy.

Communication strategy.


Marketing Operational Decisions

29 Abril 2024, 18:30 Sara Gonçalves

Distribution strategy.

Communication strategy.


Marketing Operational Decisions

22 Abril 2024, 21:00 Sara Gonçalves

Buyer Decision Process
Product strategy
Price strategy