Sumários

Scenarios & Strategic Foresight Methodology - applied to the group project

16 Março 2026, 12:00 Patrícia Amaro Machado

Group work using the whiteboard: building an impact–uncertainty matrix, selecting two critical uncertainties, and translating these drivers into scenario axes in a 2×2 matrix.


Scenarios & Strategic Foresight Methodology - applied to the group project

11 Março 2026, 12:00 Patrícia Amaro Machado

Debrief of the session with guest speaker. Group Work using Whiteboard. PESTEL Analysis of the banking industry across mature and emerging markets. Prioritizing the drivers with the biggest impact.


Horizon Scanning for the Group Project on the Banking Industry - Guest Speaker

9 Março 2026, 12:00 Patrícia Amaro Machado

Banking industry expert presented:

  • The core activities of international banks
  • Their typical corporate and business strategies
  • Their position within the financial ecosystem
  • The key structural challenges and uncertainties shaping the industry
Students conducted horizon scanning for the group project by listening and engaging directly (Q&A) with the speaker.


Scenarios & Strategic Foresight Methodology

4 Março 2026, 12:00 Patrícia Amaro Machado

Why use Strategic Foresight. Strategic Foresight Tools. The European Patent Office (EPO) Case. Horizon Scanning: definitions and how is it applied in practice.


Technology-Based Industries and the Management of Innovation

2 Março 2026, 12:00 Patrícia Amaro Machado

Management of innovation concepts, applied to the Space X: Revolutionizing the Space Launch Industry case.