Sumários
Chapter 10, part II
31 Outubro 2018, 15:00 • Joanna Krywalski Santiago
| 
         Factors affecting price decisions.  | 
    
| 
         Pricing strategies. Excercises.  | 
    
Chapter 10, part II
30 Outubro 2018, 15:00 • Joanna Krywalski Santiago
| 
           Factors affecting price decisions.  | 
      
| 
           Pricing strategies. Excercises.  | 
      
Chapter 10, part I
29 Outubro 2018, 16:00 • Joanna Krywalski Santiago
| 
         Pricing: understanding and capturing customer value.  | 
    
| 
         Pricing: basic concepts.  | 
    
Chapter 10, part I
29 Outubro 2018, 14:00 • Joanna Krywalski Santiago
| 
           Pricing: understanding and capturing customer value.  | 
      
| 
           Pricing: basic concepts.  | 
      
Case studies.
24 Outubro 2018, 15:00 • Joanna Krywalski Santiago
Burger King communication - case study.
Build a Bear.