Sumários

Chapter 1 - part 2

24 Setembro 2018, 16:00 Joanna Krywalski Santiago

STP.

Marketing Management Orientations.

Management Orientations - examples.


Chapter 1 - part 2

24 Setembro 2018, 14:00 Joanna Krywalski Santiago

STP.

Marketing Management Orientations.

Management Orientations - examples.


Chapter 1 - part 2 additional

19 Setembro 2018, 17:00 Joanna Krywalski Santiago

STP.

Marketing Management Orientations.

Management Orientations - examples.


Chapter 1 - part 1

19 Setembro 2018, 15:00 Joanna Krywalski Santiago

Understanding the marketplace and the customer needs.

Marketing myopia.

The case of Kodak.


Chapter 1 - part 1

18 Setembro 2018, 17:00 Joanna Krywalski Santiago

Understanding the marketplace and the customer needs.

Marketing myopia.

The case of Kodak.