Sumários

Chapter 12: part II

6 Dezembro 2017, 16:30 Joanna Krywalski Santiago

1. Horizontal and vertical marketing channels. 

2. Multichannel distribution systems.

3. Disintermediation.

4. Chanel design decisions.

5. Major alternatives.

6. Integrated logistics management.


Chapter 12: Marketing channels I

5 Dezembro 2017, 15:00 Joanna Krywalski Santiago

1. Upstream and downstream.

2. Value delivery network.

3. Key marketing channel functions. 

4. Channel behaviour.


Chapter 12: Marketing channels I

4 Dezembro 2017, 14:30 Joanna Krywalski Santiago

1. Upstream and downstream.

2. Value delivery network.

3. Key marketing channel functions. 

4. Channel behaviour.


International Week Belgium

30 Novembro 2017, 13:30 Joanna Krywalski Santiago

International Week Belgium


International Week Belgium

29 Novembro 2017, 16:30 Joanna Krywalski Santiago

International Week Belgium