Sumários

"2. Marketing Information and Environment Analysis 2.1 Managing marketing information to gain customer insights (Chapter 4) "

1 Outubro 2025, 11:30 Mariana Girão Carrilho

2. Marketing Information and Environment Analysis
2.1 Managing marketing information to gain customer insights (Chapter 4) 


Analysis of competition and competitive strategies

30 Setembro 2025, 15:00 BERNARDO CHAGAS

Analysis of competition and competitive strategies

  • Analysis of the competition


Market Analysis - Business markets

29 Setembro 2025, 13:30 BERNARDO CHAGAS

Market Analysis - Business markets

  • Business markets


"2. Marketing Information and Environment Analysis 2.1 Managing marketing information to gain customer insights (Chapter 4) "

29 Setembro 2025, 11:30 Mariana Girão Carrilho

2. Marketing Information and Environment Analysis
2.1 Managing marketing information to gain customer insights (Chapter 4) 


Managing marketing information to gain customer insights.

26 Setembro 2025, 15:30 Sara Gonçalves

Customer insights.

Marketing information system and marketing information development.