Sumários

Marketing Strategy and Internationalization - Marketing strategy to differentiate and position the offering

17 Novembro 2025, 13:30 BERNARDO CHAGAS

Marketing Strategy and Internationalization - Marketing strategy to differentiate and position the offering 


"3. Marketing Strategy and Internationalization 3.2 Marketing strategy to differentiate and position the offering (Chapter 7) "

17 Novembro 2025, 11:30 Mariana Girão Carrilho

3. Marketing Strategy and Internationalization
3.2 Marketing strategy to differentiate and position the offering (Chapter 7) 


Internationalization process and global market offerings

14 Novembro 2025, 15:30 Sara Gonçalves

Global market.

Major international marketing decisions.


Marketing strategy to differentiate and position the offering

12 Novembro 2025, 13:30 Sara Gonçalves

Differentiation.

Positioning.
Knowledge application activities.


"3. Marketing Strategy and Internationalization 3.2 Marketing strategy to differentiate and position the offering (Chapter 7) "

12 Novembro 2025, 11:30 Mariana Girão Carrilho

3. Marketing Strategy and Internationalization
3.2 Marketing strategy to differentiate and position the offering (Chapter 7)